The TIFFCOM Trade Fair in Tokyo, Japan is a significant international platform that brings together entrepreneurs from the content industry, including film, television, and animation. The event attracts buyers and potential importers from around the world. Japan represents a key market of strategic importance for Thai Boys’ Love (BL) series, as Japanese consumers show a strong interest and growing demand for this genre. The market potential indicates sustained long-term growth.
In 2024, the event welcomed 4,088 participants, including 1,722 international attendees, and featured 283 exhibitors from 17 countries such as Japan, China, South Korea, Taiwan, and Thailand.